Since the early 1990s and 2000s, market researchers have faced an increasing challenge: the threat of cheaters and bots among survey respondents.

Cheaters who provide dishonest or careless responses and bots, which generate automated and often nonsensical answers, can skew results and lead to misguided business decisions. This not only undermines the validity of research findings but also jeopardizes the trust that companies place in their data-driven strategies. 

This free resource shares 10 effective strategies that we use to combat cheaters and bots, ensuring the collection of reliable and actionable data.

Download your tip sheet today!